Lumi

Reel editing for boutiques and small fashion brands

New stock came in on Tuesday. If it is not on Reels by Thursday, it might as well still be in the box.

Start your first reel free

No editing app. No contract. You only pay after you have seen your reel.

Who this is for

Lumi is for boutique owners, resellers, jewelry and accessory makers and small clothing brands. You try things on, film the details and show how a piece moves. You need that to look styled and current, every week, without hiring a content team.

How Lumi works

  1. Upload your clips. Straight from your phone on lumiedits.app. Rough takes are fine, Lumi cuts the stumbles, pauses and restarts.
  2. Pick a look, or let Lumi choose. Choose a caption style and an editing pace you like, or leave it to Lumi and it picks one that suits boutiques and fashion brands.
  3. Get your reel back fast. It arrives in the app with music and without, ready to post on Instagram, TikTok or YouTube Shorts.
  4. Ask for changes on any second. Tap the exact moment, write what you want, and only that part changes.

What your edits include

Lumi times outfit changes to the beat, keeps the colors of the fabric true, and puts the piece name, price or a short note on screen in a type style that fits your shop. Fit checks, try-on hauls and get ready with me reels are all ready-made looks in the app.

Reel ideas for boutiques and fashion brands

Example reels

These are Lumi's own reels, starring our founder Nick. Your reel is made only from your footage.

Calm and cleanA tight cut with easy captions and no effects.
Fast and punchyQuick cuts, punch-ins and words that pop.
Branded layoutA Lumi ad: framed video, live price card, brand colors.

Questions

How much does it cost?

Your first reel is free. After that it is $20 a reel, or $60 a month for up to 10 reels. The monthly plan is for one person per account. You pay with Apple Pay or a card, only after you have seen the reel.

How fast do I get my reel back?

Usually the same day, often within a couple of hours of your upload. You get a note in the app and by email when it is ready.

What if I want changes?

Tap any second of the reel in the app and write what you want changed there. Lumi changes only what you asked. Your free reel includes up to 5 revisions, and paid reels include up to 10.

Can you put prices and product names on screen?

Yes. Tell Lumi the names and prices in your note, and they appear on screen spelled exactly your way.

Lumi, the bunny mascot, editing on a laptop

Your first reel is on us

Upload one clip and see what Lumi makes of it.

Start your free reel on lumiedits.app