LumiReel editing for restaurants, cafes and bakeries
The best marketing your place has is the food itself. A good reel just gets it in front of more people.
Start your first reel freeNo editing app. No contract. You only pay after you have seen your reel.
Who this is for
Lumi is for small restaurants, cafes, coffee shops, bakeries, food trucks and makers selling sauces, snacks or baked goods. You film the pour, the sizzle, the first cut into a fresh loaf. You do not have a marketing team and you are not going to learn video editing at 11 at night after close.
- "Our food looks better in person than in our videos."
- "We post the same photo of the menu every week."
- "I know reels work, I just cannot keep up."
- "I want locals to know we exist."
How Lumi works
- Upload your clips. Straight from your phone on lumiedits.app. Rough takes are fine, Lumi cuts the stumbles, pauses and restarts.
- Pick a look, or let Lumi choose. Choose a caption style and an editing pace you like, or leave it to Lumi and it picks one that suits restaurants and cafes.
- Get your reel back fast. It arrives in the app with music and without, ready to post on Instagram, TikTok or YouTube Shorts.
- Ask for changes on any second. Tap the exact moment, write what you want, and only that part changes.
What your edits include
Food reels need warm color and rhythm. Lumi grades so the crust, the crema and the sauce look the way they do on the plate, cuts to the beat of the music, and adds short on-screen text for the dish name, price or opening hours if you want it.
- Captions in a style you choose, with key words highlighted and your spelling of names kept exactly.
- Motion graphics such as titles, icons, lists and numbers that pop on beside you.
- Color correction so skin, light and your work look natural.
- Music, either a song you name or one picked to fit, plus a version with no music.
- B-roll from the clips you upload, placed over your words where it helps.
Reel ideas for restaurants and cafes
- Dish of the week, from raw ingredients to the plate
- Behind the counter at opening time
- The owner telling the story of one menu item
- This weekend's special or event, with the date on screen
Example reels
These are Lumi's own reels, starring our founder Nick. Your reel is made only from your footage.
Questions
How much does it cost?
Your first reel is free. After that it is $20 a reel, or $60 a month for up to 10 reels. The monthly plan is for one person per account. You pay with Apple Pay or a card, only after you have seen the reel.
How fast do I get my reel back?
Usually the same day, often within a couple of hours of your upload. You get a note in the app and by email when it is ready.
What if I want changes?
Tap any second of the reel in the app and write what you want changed there. Lumi changes only what you asked. Your free reel includes up to 5 revisions, and paid reels include up to 10.
Do I need to talk on camera?
No. Lumi can build a reel from footage alone with short text on screen and music, like a walkthrough of your space or a dish being made.
Your first reel is on us
Upload one clip and see what Lumi makes of it.
Start your free reel on lumiedits.app